London, 25/04/17 – AEVI has partnered with UK start-up Loyalzoo to bring their “merchant first” digital loyalty card service to AEVI’s award-winning Global Marketplace of value-added apps and services. Loyalzoo, the UK’s leading loyalty service provider for SME retailers, is fully integrated with AEVI’s range of Smart POS terminals and offers independent merchants the opportunity to create and run their own points-based loyalty program in under two minutes. Loyalzoo is designed with the merchant in mind, adapting to how they operate and finally giving independent retailers the opportunity to compete with their larger counterparts.Loyalzoo currently have over 500 SME merchant customers across the UK and US, handling more than 80,000 transactions each month. The partnership with AEVI will guarantee them an increased speed to market and put their loyalty app in front of a global audience of influential banks and acquirers. With over 50,000 smart POS terminals already in operation in Australia and Europe, and their recent expansion into the US and UK markets, AEVI is the perfect partner to enable Loyalzoo to grow further. It is no secret that independent retailers are struggling in the age of e-commerce giants such as Amazon and Alibaba. Loyalzoo was born out of the idea of giving back control to these smaller brick & mortar businesses through an easy to integrate loyalty solution that seamlessly works with merchants to increase customer retention by up to 20%. The service provides SMEs with the same bespoke loyalty technology that big brands spend a fortune developing. Customers can keep all their loyalty points in one place using their mobile device, whilst merchants can track the success of their program, and take advantage of the various organic marketing capabilities offered by the system. Massimo Sirolla, Co-Founder and CEO at Loyalzoo said “We are thrilled to join AEVI’s Global Marketplace and make Loyalzoo readily available to an increasing number of small businesses. AEVI’s smart payment terminals are the ideal platform to provide SME retailers with the solutions they need to compete in an increasingly complex market, and allow Loyalzoo to offer the best possible experience to merchants and their staff when operating their loyalty program.” Mike Camerling, Chief Product Officer, AEVI added “Our Global Marketplace of value-added apps and services is designed to provide independent merchants with a payment experience that rivals that of their bigger competitors. Loyalzoo is a fantastic service for independent retailers and is the perfect fit for what we are trying to achieve here at AEVI.” AEVI continues to pioneer and lead the payments community towards an open ecosystem championed by collaboration. Providing banks and acquirers with the capabilities to differentiate themselves on more than just price and technical specifications via their award-winning Global Marketplace. To find out more about how AEVI continues to grow its choice of value-added apps and services please visit marketplace.aevi.com.